Expedia Gives Singaporeans More Reasons To Pack Their Bags With The Launch Of Flights And Packages

On October 03, 2011 at 04:00 AM

 

Expedia Gives Singaporeans More Reasons To Pack Their Bags With The Launch Of Flights And Packages
Choice of over 400 airlines and 140,000 hotels on Expedia.com.sg backed by Best Price Guarantee
 
Singapore, 03 October 2011 – Expedia, Inc., the world's leading online travel company, today announced the launch of its full-service site in Singapore, Expedia.com.sg, offering travellers flight and dynamic holiday packages at unbeatable value. The site now offers Singapore travellers a one-stop shop for all their travel needs with a ‘Best Price Guarantee’.
 
The Expedia Best Price Guarantee is the most comprehensive customer guarantee in online travel and covers everything from packages to standalone hotel deals booked on Expedia.com.sg. If customers find a better price online for the exact same trip, Expedia will
match the lower rate and also give away a travel voucher worth S$50 for future bookings. A dedicated 24-hour call centre is also available to provide assistance.
 
“Singapore is a very important online travel market in the region worth over US$1.5 billion and we know just how much Singaporeans love to travel. With Expedia.com.sg, travellers here can now choose from a selection of over 400 airlines and 140,000 hotels to create their
best value dream holiday packages, enjoying instant cost-savings," said Dan Lynn, CEO of AirAsiaExpedia.
 
“We understand travel and we know that planning a holiday can be both exciting and overwhelming. That's why we've created the Expedia Best Price Guarantee so travellers can book on Expedia.com.sg with confidence. Planning and booking a vacation for the best price
shouldn't be hard work,” added Lynn.
 
Expedia is committed to helping travellers create and enjoy the best trip at the greatest value possible. In line with this promise, Expedia entered into a first of its kind partnership with AirAsia in March this year providing travellers with more convenience and enhanced access
to low fares and holiday packages. With this venture, Expedia is the only 3rd party online travel agency offering all AirAsia and AirAsia X flights to over 75 destinations worldwide.
 
To celebrate the launch of the enhanced Expedia.com.sg, Expedia is offering unbeatable 4days/3nights flight and hotel packages to favourite holiday hotpots such as Bali, Phuket, Bangkok, Kuala Lumpur, Penang starting from as low as $87. Valid for travel until March 31st, 2012, travellers need to book on Expedia.com.sg from now to Oct 9th, 2011 to take advantage of the promotion!
 
Expedia will also be showcasing its new brand positioning in all communications including a nationwide campaign that captures the excitement of travel. Putting the spotlight on the iconic yellow Expedia suitcase, the campaign tagline summarizes the brand’s proposition
this holiday season - "Pack your bags Singapore!" Aimed at tempting Singaporeans to pack their bags and plan for a holiday getaway, the
campaign will include a series of street activations in high traffic areas in Singapore, radio promotions, out-of-home advertising and a ‘Pack Your Friends’ Facebook promotion where winners will get to go on a holiday with three of their best friends!
 
-Ends-
About AirAsiaExpedia
 
AirAsiaExpedia is the joint venture company between the world's leading online travel company, Expedia Inc. and the world's best low cost airline, AirAsia. Headquartered in Singapore, AirAsiaExpedia operates Expedia’s businesses in India, Japan, Southeast Asia  and East Asian markets and AirAsiaGo business. In Singapore, AirAsiaExpedia operates Expedia.com.sg helping travellers plan and book their travel by providing a personalised
service, the latest technology and a wide selection of over 140,000 hotels and 400 airlines of holiday packages, cheap flights and hotel bookings to suit their travel needs.
 
For more information, please contact:
Sarada Chellam, Soon Lishan or Brenda Yeo
ICON International Communications
Tel: +65 6220 2623 (Singapore)
byeo@iconinternational.com.sg
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